Mitr | Fashion Brand
Mitr, the quintessential resort wear brand, seamlessly blends passion, fashion, and style to become the first name that dances in your thoughts when dreams of vacations arise. Every piece from Mitr is meticulously crafted to create lasting memories, with a focus on lightness, comfort, and breathable natural fabrics that effortlessly accompany you on your travels. Our bold and fresh designs, a testament to our commitment to craftsmanship, aim to inspire the modern woman’s wardrobe.
Responsibilties:
- Studying fashion trends and customer behaviour
- Understanding and driven marketing initiatives, strategic positioning and target audience
- Control branding direction and statement for all activities (visual & experiential both online and offline)
- Developing, pitching and planning Concepts: photoshoot, visual, all media and experiential
- Leading, supervising and managing team (graphic designers, visual merchandiser, etc.) for developing the concept. Establishing visual tone, and messages that will effectively communicate with the target audience and align with business direction
- Keeping projects on budget and deadline
- Working closely with marketing product team and outsource agency
- Create a creative campaign
- Create a creative ‘Copywriting/ Art and more’ for products
- Other responsibilities as assigned
Qualifications:
- 4+ years proven work experiences as a Creative
- Proven background in working with fashion companies
- Have strong love for fashion
- Strong & effective presentation and communication
- Strong client-facing and teamwork skills
- Proactive team player, self-motivated and ability to work under pressure, tight schedule
- Spontaneous and creatively handling changes and challenges; juggle and prioritise multiple projects
- Superb work & time management skills
- Have experience with design software
- Have a good Copywriting skill in Thai and English
- Aim to make an impact and thrive in a fast-paced working environment
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