The Daily Pal | Selected Beauty Retailer
The DailyPal is the cosmetics distributor and retailer based in Thailand. We are one of the top selected beauty retailers on E-Commerce platforms distributing leading international cosmetics brands mainly from the US, Europe and South Korea.
Key Responsibilities:
- Research, identify, and recruit relevant KOLs, influencers, and brand ambassadors across social media platforms.
- Negotiate contracts, partnerships, and deliverables with influencers/KOLs.
- Develop and execute influencer marketing campaigns to support product launches, brand campaigns, and key promotional events.
- Manage influencer-generated content, ensuring consistency in brand messaging.
- Provide regular reports with insights and recommendations for continuous improvement.
- Stay updated with influencer marketing trends, platform algorithm changes, and competitor activities.
- Research industry best practices to refine influencer outreach strategies.
Qualifications & Requirements:
- Bachelor’s degree in Marketing, Communications, Public Relations, or a related field.
- Strong knowledge of social media platforms (Instagram, TikTok, YouTube, Facebook, Twitter).
- Ability to analyze campaign performance and use data-driven insights to optimize strategies.
- Basic knowledge of paid influencer partnerships, affiliate marketing, and brand collaborations.
- Excellent communication and negotiation skills to engage with influencers and agencies.
- Strong organizational and project management skills to handle multiple campaigns.
- Experience in beauty, fashion, or lifestyle industries is a plus.
Location: Sukumvit 54, BTS Onnut
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