Digital/ Content Marketing

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Delica | Pet Supplement

We are looking for a creative and results-driven Digital & Content Marketing applicant to support the launch and growth of Delica. This role will be responsible for planning and creating digital content, managing social media channels, producing photography and short-form videos, supporting online campaigns, and using performance insights to improve brand awareness, engagement, and sales.

Key Responsibilities:

  • Content Strategy, Creation, and Channel Management
    • Develop content ideas based on brand direction, campaign plans, product launches, and marketing objectives.
    • Plan, create, adapt, and publish content across Instagram, TikTok, Facebook, e-commerce platforms, websites, and other digital channels.
    • Manage the content calendar and ensure content is delivered and published according to schedule.
    • Create product-focused, educational, lifestyle, promotional, behind-the-scenes, campaign, and trend-based content.
    • Write captions, short video scripts, campaign copy, shot lists, and content briefs.
    • Prepare digital assets for product launches, promotions, influencer collaborations, online campaigns, and brand activations.
    • Coordinate with designers, agencies, influencers, pet models, marketplaces, and external partners when required.
    • Monitor comments, messages, audience engagement, and customer feedback across digital channels.
  • Photography and Videography:
    • Plan and conduct product, lifestyle, pet, campaign, and event photoshoots.
    • Photograph pet food products, packaging, ingredients, pets, owners, and brand activities.
    • Film short-form videos, reels, product demonstrations, promotional content, and event coverage.
    • Prepare mood boards, shot lists, props, backgrounds, lighting, compositions, and basic set styling.
    • Ensure all visual materials meet Delica’s brand and quality standards.
  • Social Media and Performance Support:
    • Recommend creative ideas to improve reach, engagement, brand awareness, product interest, and online conversion.
    • Review content performance and use insights to improve future content and campaigns.
    • Monitor digital trends, audience behaviour, and competitor activities relevant to the brand.
    • Support real-time content creation and community engagement during campaigns, launches, events, and activations.
    • Provide regular updates on content performance, audience response, and recommended improvements.

Qualifications:

  • Bachelor’s degree in Marketing, Communication Arts, Digital Media, Advertising, Photography, or a related field.
  • Fresh graduates are welcome to apply; candidates with one to three years of experience in digital marketing, content marketing, social media, photography, videography, or a related role are also encouraged.
  • A portfolio demonstrating content, photography, video, or social media work is required.
  • Experience in pet products, food, FMCG, lifestyle, retail, or e-commerce is preferred.
  • Experience launching a new brand or product is an advantage.
  • certified pet lover!

Required Skills:

  • Strong understanding of social media and digital content marketing.
  • Photography, videography, and short-form video editing skills.
  • Proficiency in tools such as Adobe Lightroom, Photoshop, Premiere Pro, CapCut, Canva, or equivalent software.
  • Good copywriting and visual storytelling skills.
  • Understanding of content calendars, campaign planning, and digital performance metrics.
  • Ability to manage multiple assignments and deadlines.
  • Comfortable using AI tools for content ideation, production, editing, and marketing support.
  • Good written and spoken Thai, with basic to good English communication skills.

Employee benefits:

  • Social Security and Workmen’s Compensation Fund
  • Attendance allowance
  • Annual salary adjustment
  • Annual bonus
  • Annual health check-up
  • Annual leave
  • 13 public holidays per year
  • New Year staff party

Salary: 25,000-40,000 THB
Apply: Send CV/ portfolio to thedelicaclub@gmail.com
Location: Bangkok, Thailand

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