Paweenee’s | Food & Beverage
We’re the nut butter brand that believes simple is best. No additives, no nonsense — just nutritious, delicious spreads that feel like home. From TikTok trends to family tables, we’re building a fun, honest, and modern food brand with sustainability at heart. And we’re just getting started — from our kitchen in Khon Kaen, to hearts across Thailand.
Your Role
We’re looking for someone who can blend strategy with creativity — someone who’s as good with campaign dashboards as they are with big ideas. You’ll lead our marketing strategy, from sales-driven launches to TikTok-ready storytelling, and make sure our jars keep flying off the shelf.
What You’ll Do
- Lead marketing campaigns across online channels (Shopee, TikTok Shop, LINE, etc.)
- Analyze what works (and what doesn’t) — from ads to affiliate performance
- Build smart strategies to grow customer love and lifetime value
- Guide content that’s on-brand and scroll-stopping
- Collaborate on live-selling, launches, pop-ups, and creator partnerships
- Own marketing KPIs — sales, reach, ROAS, and retention
Who You Are
- 2–4 years in performance marketing, campaign strategy, or e-commerce
- Fluent in Meta Ads, Shopee Ads, Google Analytics, LINE OA, etc.
- You speak both spreadsheet and storytelling
- Data-informed, not data-obsessed
- You can zoom out to plan, and zoom in to execute
- Based in (or willing to relocate to) Khon Kaen
What You’ll Love
- 🌱 Join a brand that’s witty but honest, simple but bold
- 🌍 Work with a team that’s kind, fast, and fun
- 🛒 See your work drive real growth — from cart to kitchen
- 💚 Be part of a purpose-led brand that puts people and the planet first
Salary
Negotiable based on experience and capability.
We’re open to discussing a package that reflects your skill and the value you bring.
Location: Khonkaen
