Paper Plane Project | Creative and F&B Development Firm
Key Responsibilities:
- Develop and execute marketing and social media strategies for bar, nightlife, and hospitality brands.
- Create and manage engaging content across Facebook, Instagram, TikTok, X, and YouTube.
- Manage digital advertising campaigns to drive brand awareness, customer engagement, reservations, and venue traffic.
- Plan and execute campaigns for events, guest shifts, happy hours, live music nights, and seasonal promotions.
- Maintain brand consistency across all digital channels.
- Collaborate with operations teams to align marketing activities with business goals.
- Build relationships with influencers, KOLs, media partners, and industry communities.
- Analyze campaign performance and provide recommendations to improve engagement and ROI.
Qualifications:
- 1-3 years of experience in Marketing, Social Media Marketing, or Content Marketing.
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- Experience in bars, nightlife venues, hospitality, restaurants, or F&B brands is highly preferred.
- Strong knowledge of social media, digital advertising, content strategy, and community management.
- Hands-on experience with Meta Ads, TikTok Ads, Google Ads, and analytics tools.
- Understanding of nightlife culture, hospitality marketing, and consumer behavior.
- Experience promoting events, activations, or hospitality-related campaigns is a plus.
- Strong communication, storytelling, and creative thinking skills.
- Proactive, adaptable, and able to thrive in a fast-paced environment.
- Passion for hospitality, nightlife, and premium lifestyle brands.
Apply: hrppp@paperplanebkk.com
Location: Sukhumvit 40, Bangkok
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