Social Media Manager (Beauty) 

Dailypal | Selected Beauty Retailer

Key Responsibilities

• Develop effective monthly social media plans aligned with key product launches, promotions, and brand communication
• Translate business goals into channel-level content strategies
• Set posting cadence and content mix across platforms
• Identify opportunities for new platforms and formats
• Define content pillars, tone of voice, and visual direction
• Guide Creative Content Creators and video editors with clear creative direction
• Review scripts, briefs, and storyboards before production
• Keep projects on track and timelines met
• Monitor KPIs such as reach, engagement, retention, saves, and follower growth
• Analyze winning formats and underperforming content
• Analyze winning formats and underperforming content
• Ensure key product pushes and promotions are clearly communicated through content
  

Qualifications

• 1–2 years experience in Social Media, Marketing, or Beauty Content
• Proven ability to manage content planning and channel growth
• Strong creative judgment and storytelling skills
• Organized, proactive, and strong at problem-solving
• Passion for beauty, skincare, and makeup
• Comfortable guiding creators and giving feedback
• Marketing-minded with execution focus

Location: Charoen Krung 69, Bangkok
Apply: hr@thedailypal.co

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