SABINA | Underwear Brand
Job Description:
- Lead and execute integrated marketing communication (IMC) campaigns across online and offline channels.
- Develop fashion-driven concepts, key messages, mood & tone, and visual direction for campaigns and collection launches.
- Translate product, fashion trends, and consumer insights into engaging content and communication ideas.
- Manage creative production across key visuals, social content, fashion shoots, videos, and in-store materials.
- Work closely with internal teams including Business Development, Digital, and Graphic Design, as well as external agencies, stylists, and production partners.
- Support new collection launches, seasonal campaigns, collaborations, and fashion activations to drive brand awareness and engagement.
- Stay updated on fashion, lifestyle, social, and cultural trends to identify relevant opportunities for the brand.
Qualifications:
- Bachelorβs degree in Marketing, Communication, Fashion Marketing, Fashion Communication, or a related field.
- Strong interest in fashion, lifestyle, branding, and visual communication.
- Good understanding of fashion trends, social media trends, and consumer behavior.
- Experience in Marketing Communication, Fashion Marketing, Content Marketing, or related fields is preferred.
- Strong creative thinking with a good sense of visual aesthetics, styling, and brand storytelling.
- Ability to manage multiple projects and work effectively under tight deadlines.
- Strong coordination and project management skills.
- Good presentation and communication skills with proficiency in presentation andcreative tools.
Apply: hr@sabina.co.th
Location: Sabina Far East Co., Ltd. (Head office) 12 Arun Amarin Road, Arun Amarin Subdistrict Bangkok Noi District, Bangkok
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